Media History Worldviews and communication futures
by Ahmad Murad Merican
Publisher - University of Malaya Press
Category - General Novel
This book then seeks to introduce alternative perspectives with regard to examining communication as
to its historical, political and epistemological constituents; and as well as (re)locating it within an Islamic
perspective and other sacred traditions. The author in acknowledging the importance of addressing the
intellectual ferment in communication as a field of study, suggests a redefinition of the subject and
reconstituting it in the light of current debates. Significant to the project is emphasizing and embracing
dimensions otherwise overlooked by mainstream historiography. In so doing, the author reclaims some
of the neglected aspects of the history of the field, by refuting what has been accepted as “received
knowledge,” particularly within the context of the formation and development of Western science and
thought. Arguments are advanced linking the transcendence of the idea to the extension of man’s mind
and culture through what is termed as technologies of literacy and the sacred.
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